Today’s business climate is both highly competitive and volatile. Global explosion of the ecommerce market in recent years brings both amazing potential for growth and a greater need for agility. Successful retailers that thrive in this unpredictable environment recognize the value of the immense amount of information they have at their fingertips.
In this ebook we will explore the importance of data and analytics in the retail market. We’ll look at how three successful businesses—Amazon, Walmart, and Zara—have upped their game with data analytics to gain a competitive advantage. Then, we’ll show you how to recognize the power of data you already have, how and when to modernize your network, and we’ll lay out three simple steps you can take to get started in putting your data to work for you.