Payments are among the most important – and the riskiest – steps in your customer journey. Fail to live up to consumers’ expectations and you’re bound to lose business. So what exactly do customers want when they make a payment?
Our payments experience playbook has the answers. Featuring research from more than 4,000 customers, it contains:
- Real insights from real customers
Access results from thousands of consumers in 10 countries
- What really matters in payments
Find out about the four key things customers expect when making a payment
- Balancing security and convenience
See how to reduce friction and prevent drop-off during authentication
- Advice from industry experts
Learn from payments managers in e-commerce, financial services and i-gaming