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The State of Personalization Maturity in eCommerce

Personalization isn’t optional—it’s expected.
From streaming to shopping, 76% of consumers now feel frustrated when experiences aren’t tailored to them. As demand grows, more companies are investing in personalization—but technology alone isn’t enough.

Our latest global survey reveals how top brands are evolving their strategies, processes, and teams to deliver truly impactful personalization.

Get the full report and see where your organization stands.


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